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Rochelle Bilow is a romance novelist, food writer, French Culinary Institute graduate, former Bon Appétit editor, and current kitchen gear expert at Serious Eats, and she just came back to ultrarunning after nearly a decade away from the sport. In this conversation, Zoë and Brendan talk with Rochelle about what she learned cooking on a farm that culinary school never taught her, why she pivoted from heartbreak memoir to romance fiction, and what it's like to balance writing deadlines with ultra training (her answer: ask for a deadline extension).
They dig into why romance as a genre gets unfairly dismissed, what makes a great enemies-to-lovers arc, and the trail running romance novel she's currently writing. Plus: the $400 toaster that changed Rochelle's life, the truth about toaster oven air fryers, and the only correct way to clean a cloudy Vitamix.
This episode is brought to you by LMNT. Stay on top of your electrolytes all day, not just on the run. Grab a free sample pack with any order at drinklmnt.com/UltraSignup.
Featured Race: Booneville Backroads Ultra — 10K to 100 miles through the Bridges of Madison County countryside in rural Iowa. New for 2026: a fully marked course and crew support allowed. Trail Sisters members can DM the race for a discount code. Race day is September 5th, registration closes August 28th. Sign up at UltraSignup.com.
The Trailhead is part of the UltraSignup Podcast Network.
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"Rochelle Bilow on Food, Running, and Romance Novels" is an episode of The Trailhead. Runtime 1 hr 1 min. Published April 14, 2026. Hit play above to stream it here, or open the free Spot Sports app for background play and offline downloads.