A Nike Coach on Protein for Runners: 1.8g/kg, and Why the 30-Minute Window Is a Myth

Nobody quits while they're ahead.

Alex Ostberg is back for the guys’ monthly walk through of The Rundown, and this one runs from the foundations of the sport to the psychology of knowing when to walk away.

They open with ten things Alex wishes he knew as a high school runner—the talk that started this whole collaboration, and one he still finds himself repeating to professionals a decade later. Why consistency beats perfection. Why a plateau isn't a bug in the program. What quietly rots a team culture from the inside. And here’s the line worth writing down: you don't rise to the occasion, you fall back on your preparation.

Then a runner's guide to protein: what this macronutrient is actually doing in a body that has nowhere to store it; what the science now says about the anabolic window and how much you can use in one sitting; where the real daily target comes from; and why the animal-versus-plant question is messier than either camp wants to admit. Dominic pushes back hard on the plant-based side, and Riley Witt's anti-electrolyte take gets its moment too.

And then the hard one: why almost nobody quits on time; how sunk cost keeps runners in workouts, seasons, careers and relationships long past their expiration date; and the two tools Alex uses to make that call before emotion takes the wheel.

They close on a big weekend for Alex's athletes—a 1-2 at the US 20K Championships, a world title, and a marathon debut coming in Chicago.

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