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General Sports
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YETI makes jackets now. And apparently, everyone else wants in on the apparel business, too.
On this week's Parting Shot, Colin welcomes Gear Abby host Shawnté Salabert to ask a simple question: Does the outdoor industry really need more clothes?
First, Shawnté takes aim at YETI's new technical apparel collection and the suggestion that a cooler and drinkware company is suddenly coming for Patagonia and The North Face.
Then Colin expands the conversation to NNormal and MiiR, two more brands making moves into technical apparel.
More jackets. More brands. More stuff. Do we really need any of it? That's this weeks parting shot.
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"Does the World Really Need YETI Jackets?" is an episode of The Rock Fight: Outdoor Industry & Adventure Sports Commentary. Runtime 18 min. Published October 23, 2026. Hit play above to stream it here, or open the free Spot Sports app for background play and offline downloads.