Video
Why most team values are meaningless… and what actually builds culture. Scott Johnson
Rugby
Why most team values are meaningless… and what actually builds culture. Scott Johnson
Coaching Culture with Ben Herring›
Apr 26, 20261:01:10225 views
What is culture… really?
In this episode of Coaching Culture, Scott Johnson strips it back.
No buzzwords. No posters. No pretending.
From coaching international teams like Wales, Scotland, USA and Australia, Scott shares what actually builds culture… and what is just noise.
He challenges the idea that teams are “family”
Calls out the overuse of words like honesty and respect
And explains why culture isn’t something you write down… it’s something you live
This is a raw and honest look at leadership, coaching, and the realities behind high performance environments.
If you’re a coach, leader, or someone responsible for people… this will change how you think about culture.
What you’ll learn:
Why most team values are meaningless
The difference between culture and behaviour
Why accountability is the foundation of any team
How language shapes culture inside a team
Why great teams are NOT families
The real role of a coach as a storyteller
How to lead people with different backgrounds and personalities
Scott Johnson has coached at the highest level of world rugby, working across multiple countries and environments under pressure. His experience spans decades… and this conversation captures the lessons that only come from getting it wrong, learning, and doing it better.Please visit my website to get more information: coachingculture.com.au
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✅ About Coaching Culture with Ben Herring.
Welcome to Coaching Culture, where I host candid conversations with top rugby coaches and leaders from across industries to explore what it truly takes to build lasting, high-performing cultures. In each episode, we go beyond strategy to discuss trust, leadership, emotional intelligence, and the values that drive long-term success. From international rugby to grassroots sport, I aim to offer insights that will inspire and educate coaches and leaders everywhere.
My focus is on the cultural side of coaching – how to connect with people, deliver impactful messages, and create environments that foster growth. Whether you’re a rugby coach or a business leader, you’ll find valuable lessons. Join me to learn how we coach, lead, and create high-performance environments.
🔔 If you're looking for coaching & leadership skills, hit ! Stay tuned for candid conversations, expert insights, strategies, & inspiring stories.
youtube.com/@CoachingCulture
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From the Coaching Culture with Ben Herring channel. Tap the channel link below the title to browse more uploads.
How long is this video?
1 hour 1 minute.
