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SportsPro World Cup Special pt2: The Beckham World Cup and the most marketable World Cup players

Soccer

SportsPro World Cup Special pt2: The Beckham World Cup and the most marketable World Cup players

The Footballco Business Podcast›

Jul 16, 202632:40

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DBDavid Beckham

Episode Notes

We're joined again by SportsPro's Michael Long and Steve McCaskill for part two of our World Cup special.

With David Beckham rumoured to have earned more than £25m from brand endorsements at the 2026 World Cup and appearing in more campaigns than any active player, we ask whether you can have too much Beckham? And, is Beckham the most marketable athlete ever?

Also...Who have been the most marketable players at the 2026 World Cup? We try to build the most marketable 5-a-side team possible.

Next listen

All from The Footballco Business Podcast →

From Football Manager to FMDB Pro: Behind Sports Interactive's new scouting tool

Next listen

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"SportsPro World Cup Special pt2: The Beckham World Cup and the most marketable World Cup players" is an episode of The Footballco Business Podcast. Runtime 32 min. Published July 16, 2026. Hit play above to stream it here, or open the free Spot Sports app for background play and offline downloads.

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Quick FAQ

When was this episode published?: July 16, 2026.
How long is this episode?: 32 min.
What podcast is this from?: The Footballco Business Podcast. Browse the full back catalog on the show page.
What does this episode cover?: The Footballco Business Podcast covers soccer. This episode runs on the show's regular cadence.

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SportsPro World Cup Special pt2: The Beckham World Cup and the most marketable World Cup players
The Footballco Business Podcast