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Running
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Taylor Hoekstra, founder of Popfly, joins Jon to discuss the future of creator marketing and a massive untapped opportunity in the running and outdoor industries. Taylor explains why traditional influencer platforms are falling short, what brands get w...

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"How to Land Brand Sponsorships Without a Massive Following" is an episode of Long Run Labs: The Business of Endurance. Runtime 1 hr 10 min. Published October 20, 2026. Hit play above to stream it here, or open the free Spot Sports app for background play and offline downloads.