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Golf
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Proágo Branding Dept. is a Southern California-based brand infrastructure studio that helps organizations build and maintain a consistent brand across every customer touchpoint through strategy, standards, environmental branding, and ongoing brand management.
On this episode of The Wednesday Match Play Podcast powered by Heritage Creations USA, Carlos provides an overview of Proágo, explains how the company got started, and shares the services it offers. He discusses the process of designing a club calendar, standing out in a competitive marketplace, and the role that fonts and color palettes play in creating a strong brand identity. Carlos also explains why storytelling and high-quality photography are essential to effective club marketing. This was a creative and insightful conversation, and it was an honor to have Carlos on the show. Let's tee off.

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Leo Herrera III, The Connected Golfer | Episode No. 533
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"Carlos A Diaz Jr., Proágo Branding Dept. | Episode No. 516" is an episode of The Wednesday Match Play Podcast, Powered by Heritage Creations USA. Runtime 59 min. Published July 8, 2026. Hit play above to stream it here, or open the free Spot Sports app for background play and offline downloads.