Running Culture in 2025 – Run Clubs, Branding & the Vibe Shift (With Leggggs & Running Supply)

A look at running culture in 2025 with Will from Leggggs and Cole Townsend from Running Supply — two people deeply embedded in the style, media and community side of the sport.

We talk about:
– The explosion of run clubs and how they’ve changed the sport
– The rise of branded run clubs like the Satisfy LSD meet-ups
– Style, identity and why “how you run” now extends to “how you look”
– Narcissism in running and whether social running is becoming performance
– The growth of vibe-first running accounts with little or no substance
– What’s healthy, what’s not, and where culture is heading next

A real conversation about where running is right now — the good, the strange, and everything in between.

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