Being relatable is the KEY to social media as a college athlete
Katie DeFeoJun 13, 2024 • 0:59 • 914 views
Description
College athletes: What is the one thing you can do to guarantee success on social media?
Being relatable.
And, it’s not very hard.
Here is a great example of a college athlete taking viewers behind the scenes. 👇
Paige Anastasi, a gymnast for UCLA, regularly documents her athletic career / achievements.
Competition vlogs, team travel vlogs, what I eat in a day, etc.
But, every now and then she takes viewers even MORE behind the scenes.
Meet my friends, sports games, time off from the gym.
Now, that might not get as many views as the sports vlogs.
But, it will be viewed by the RIGHT people.
The true fans of her vlogs will appreciate her relatability.
They will look to her friends as characters in the vlog, and they (probably young gymnasts) will find her downtime very relatable.
They will be eager to find out how she spends her free time.
By opening up and stepping out of her comfort zone, Paige is creating a relationship with her audience.
Hats off to Paige, this will pay dividends in the end 👏
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