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Ohio State director of athletics Ross Bjork joins Doug Lesmerises and Bill Landis on The Bill and Doug Show to talk about everything in the world of NIL and football roster building on the last day that players can enter the transfer portal.
Topics covered include:
* If reality has outpaced the $20.5 million revenue share limit, what should that cap he raised to?
* What's the ballpark figure for a roster now, and is Ohio State spending everything it possibly can?
* If Ohio State did have a mega donor, how would that person spend money on the Buckeyes?
* How should fans think about donating and what do outside collectives do now?
* Does Ohio State need a contract expert?
* How did the Demond Williams situation affect things and what protections does Ohio State put in its contracts?
Thanks for joining The Bill and Doug Show. For more Ohio State coverage, check out billanddougosu.substack.com
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"Ohio State AD Ross Bjork: OSU spending all it can? Should college football have no spending limit?" is an episode of The Bill and Doug Show: Ohio State Football Talk. Runtime 38 min. Published January 16, 2026. Hit play above to stream it here, or open the free Spot Sports app for background play and offline downloads.