BLUEPRINT: Ohio State's DOMINANT Strategy for NEW NIL Era | Can Anyone STOP the Buckeyes?

Locked On Buckeyes - Daily Podcast On Ohio State Buckeyes Football & Basketball

Locked On Podcast Network, Jay Stephens

June 17, 202529 min
Football

BLUEPRINT: Ohio State's DOMINANT Strategy for NEW NIL Era | Can Anyone STOP the Buckeyes?

Play Episode

Episode Notes

Host Jay Stevens breaks down Ohio State's game plan for the evolving landscape of college athletics. From Ross Bjork's strategic leadership to Ryan Day's elite recruiting tactics, the Buckeyes are setting the standard. Stevens explores potential changes in sponsorships, branding, and revenue streams that could reshape Ohio State's future.

Key topics include maintaining all 36 varsity sports, capitalizing on the iconic "Block O" symbol, and the importance of proactive planning in college athletics. Stevens also discusses how star recruits like Jeremiah Smith and Caleb Downs fit into Ohio State's NIL strategy.

Tune in for an insider's perspective on how the Ohio State Buckeyes are revolutionizing their approach to Name, Image, and Likeness opportunities.

Support Us By Supporting Our Sponsors!

Gametime
Today's episode is brought to you by Gametime. Download the Gametime app, create an account, and use code LOCKEDONCOLLEGEfor $20 off your first purchase. Terms and conditions apply. 

Monarch Money
Take control of your finances with Monarch Money. Use code LOCKEDONCOLLEGE at monarchmoney.com for 50% off your first year.

FanDuel
Right now, new customers can get TWO HUNDRED DOLLARS in BONUS BETS when your first FIVE DOLLAR BET WINS! Download the app or head to FANDUEL.COM to get started. Bet with FanDuel—Official Partner of the NBA.

FANDUEL DISCLAIMER: 21+ in select states. First online real money wager only. Bonus issued as nonwithdrawable free bets that expires in 14 days. Restrictions apply. See terms at sportsbook.fanduel.com. Gambling Problem? Call 1-800-GAMBLER or visit FanDuel.com/RG (CO, IA, MD, MI, NJ, PA, IL, VA, WV), 1-800-NEXT-STEP or text NEXTSTEP to 53342 (AZ), 1-888-789-7777 or visit ccpg.org/chat (CT), 1-800-9-WITH-IT (IN), 1-800-522-4700 (WY, KS) or visit ksgamblinghelp.com (KS), 1-877-770-STOP (LA), 1-877-8-HOPENY or text HOPENY (467369) (NY), TN REDLINE 1-800-889-9789 (TN)