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A LOT of eyebrows went up among Lakers fans heading into the weekend when news of an investor presentation created by the Josh Kushner/Bob Iger ownership group to bring in more cash to their group and round out the sale of the team from embattled owner Mark Walter.
The pitch lays out how the team plans to build the team's value up to (we bleep you not) $30 billion over the next decade. And that, by the way, is more a middle ground estimate. If things go really well, that number could get a lot higher. (So they say.) How they plan to get there seems to be through a combination of very, very aggressive marketing and monetization of everything in the org that isn't nailed to the floor, plus things like international rights, growing value of the NBA more broadly, and a rapid increase in ticket revenue built not simply on price increases (though that's happening, and would have even had the team not been sold again), but by eliminating the role of ticket brokers.
That will functionally serve to jack up prices, because on the secondary market tickets often go for below face value. And when they go higher, it's the broker that gets the money, not the team.
More than anything, fans are very, very worried this is a sign the Lakers will be much more concerned about money and paper value than titles and banners. Are they right?
And is this a big concern across the league?
Finally, more preseason odds from our friends at FanDuel. Who from the Lakers is in real contention for postseason hardware?
HOSTS: Andy and Brian Kamenetzky
SEGMENT 1: The Lakers next owners are aggressively raising money.
SEGMENT 2: What does the prospectus mean for Lakers fans?
SEGMENT 3: More preseason odds for Lakers players.
PHOTO CREDIT: Mandatory Credit: Jayne Kamin-Oncea-Imagn Images
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Listen guide
"Will New Lakers Ownership Prioritize Money and Profit Over Winning Basketball?" is an episode of Locked On Lakers - Daily Podcast On The Los Angeles Lakers. Runtime 31 min. Published September 21, 2026. Hit play above to stream it here, or open the free Spot Sports app for background play and offline downloads.