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Soccer
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Panini put World Cup stickers under the Prizm brand, and the Dutch auction starts at $15,000 a box. Genius or the biggest money grab of the cycle? Let's look at the numbers. Paulo is back after a month away, recording from New Jersey the night before the All Soccer Cards & Collectibles Show in Clark, NJ. On this episode:
- The full Panini Prizm World Cup Sticker Collection breakdown: 980 base, 115 parallels per box, Gold /10, Green /5, Black 1/1
- How the Dutch auction works (Oct 23, 11 AM CT, price drops every 5 min, 10-box limit)
- The risk nobody's talking about: what if your numbered parallels are all from teams nobody collects?
- Prizmania vs. Manga: why the data still says Prizmania is undervalued
- Why he's holding, not selling, while the market is up across the board
- Long-term thinking on Mbappé, Ohtani and cards you can't replace
- What he's hunting at the show: '90s wax and vintage stickers
- An eBay seller story every collector should hear
Would you buy a $15K sticker box? DM @specialonecards and let us know.
Instagram and TikTok: @specialonecards
Research and white papers: the90.substack.com
Writing on Collectibles on SI
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"Panini’s $15,000 Prizm Sticker Box: Genius or Money Grab?" is an episode of The 90: A Soccer Cards Podcast. Runtime 26 min. Published October 17, 2026. Hit play above to stream it here, or open the free Spot Sports app for background play and offline downloads.