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The DUPR Reset Explained: CEO Tito Mercado on Pickleball’s Most Controversial Rating | #011

Tennis

The DUPR Reset Explained: CEO Tito Mercado on Pickleball’s Most Controversial Rating | #011

Certified McNasty›
Mar 11, 202636:02

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Episode Notes

On this episode of Certified McNasty, Matt Manasse and Jason Adler are joined by Tito Machado, the CEO of DUPR. We tackle the big questions everyone in the pickleball community is asking: What is the DUPR reset? Why do people care so much about their rating? And can the system actually be gamified? Tito shares his journey from the tennis industry (UTR) to leading pickleball's most influential rating system. We discuss the psychology of the pickleball player, why DUPR has become the "gatekeeper" of open play, and how the algorithm uses recency to provide more accurate level-based play. 

The "obsessive" nature of DUPR ratings. Explaining the new DUPR reset and the "8-game" rule. 
How the algorithm predicts match results and scores with nearly 80% accuracy.
Why DUPR transitioned to a for-profit model with ads to support its 50-person team.
Jason Adler’s personal concerns about his rating.

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How do I listen to this episode of Certified McNasty?

"The DUPR Reset Explained: CEO Tito Mercado on Pickleball’s Most Controversial Rating | #011" is an episode of Certified McNasty. Runtime 36 min. Published March 11, 2026. Hit play above to stream it here, or open the free Spot Sports app for background play and offline downloads.

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Quick FAQ

When was this episode published?
March 11, 2026.
How long is this episode?
36 min.
What podcast is this from?
Certified McNasty. Browse the full back catalog on the show page.
What does this episode cover?
Certified McNasty covers tennis. This episode runs on the show's regular cadence.

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  • The DUPR Reset Explained: CEO Tito Mercado on Pickleball’s Most Controversial Rating | #011
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