Big 12 Just Did the UNTHINKABLE for Church of Jesus Christ of Latter-Day Saints and BYU

The Big 12 Conference has officially reached its limit with targeted, discriminatory fan behavior. Following anti-LDS chants directed at BYU during last Saturday’s game in Orlando, commissioner Brett Yormark’s office levied a $100,000 fine against UCF while unveiling an unprecedented league-wide enforcement policy.

The crackdown directly targets a recurring headache for the conference. For years, host student sections across multiple campuses have resorted to vulgar, religiously targeted chants when Brigham Young comes to town. Previous slaps on the wrist—minor administrative warnings or static $50,000 institution fines—clearly failed to deter rogue fan sections.

Under the newly instituted policy, the Big 12 is hitting both institutional pocketbooks and on-field competitive outcomes. A confirmed first incident of discriminatory conduct triggers an automatic minimum $100,000 fine and an immediate stadium warning. Should a second incident occur within the same game, the home team faces a eye-watering $500,000 fine along with direct competitive penalties—such as a 15-yard unsportsmanlike conduct flag in football or a two-shot technical foul in basketball. Furthermore, ejected fans face a season-long ban from all conference athletic events.

Attaching real, tangible game consequences to crowd behavior shifts the paradigm entirely. Rowdy student sections will no longer just be costing their athletic departments extra operational dollars; they risk directly penalizing their own players on the field or court.

By establishing a zero-tolerance policy with teeth, the Big 12 is sending an undeniable message to every campus from Orlando to Salt Lake City: targeted religious slurs are not game-day banter, and the league will no longer allow hostile fan sections to derail athletic competition.

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