Shakhtar Donetsk CEO on Spreading Awareness with Football | Serhii Palkin Interview | Morning Footy

The MF crew welcome in the CEO of Shakhtar Donetsk - Serhii Palkin. He joined the club in 2003 and was appointed CEO in 2004. The club has won 6 of the last 7 Ukrainian Championships. The group discuss the importance of spreading awareness of the club's journey, how the team has found success under such extreme circumstances, and how the community has been the inspiration not only for the game but for survival. And finally, Palkin talks about how he develops talent at Shakhtar.

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