Serena Williams's First Match Was AWESOME. Plus, Tennis Does NOT Have a Duration Problem.

Impressions of Serena Williams's first match from retirement (really good), and a correction from the mistaken short attention span in young audiences, based on a Novak Djokovic comment early this week.

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Watching Serena Williams back in her first singles match in almost four years was an amazing experience. She fought like she never left, hit incredbile serves, saved match point, almost went on to win, but ran out of steam in the end against Maya Joint.

Nonetheless, it left the feeling that she really could do it. Will she try again, or was it just a one off for the good ol' days?

Plus, Novak Djokovic made comments about attention spans in younger audiences, and how maybe tennis matches need to be shortend. I really needed to push back on that notion, because people hear these stats out of context and can't place them correctly. So, I am here to explain why shorter matches won't bring new and younger audiences to tennis, and why the attention span statistic is grossly misunderstood.

We are not gold fish.

Thumbnail photos:
Serena Williams Instagram: Wimbledon / gettyimages / Cameron Spencer

Djokovic: Instagram