Is This The End For Discounted Bikes? | The Global Mountain Bike Show Ep.16

Where is the absolute best place in the world to live if you're a mountain biker? This week, Neil, Rich, Fergus, and Owen discuss iconic MTB hotspots, dive into the latest industry news surrounding Giant's financial turnaround, and debate whether rider body protection should be mandatory.

⏱ Timestamps ⏱
00:00 - Intro
00:40 - Welcome & Episode Overview
00:58 - Where is the Best Place to Live as a Mountain Biker?
09:23 - Giant Group Profits & MTB Industry News
11:43 - Athlete Endorsements & Rider Pay Controversies
17:42 - Body Protection: Should More Armor Be Mandatory?
27:25 - Outro & Wrap Up

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