Behind-the-Scenes: Launching the Vokey Design SM11 Wedges On Tour

What does it take to launch new equipment on the PGA TOUR with some of the world's best players?

Well, you're in luck because our cameras joined the Vokey wedge team earlier this year to bring you a behind-the-scenes look as the new Vokey Design SM11 wedges were making their debut on tour.

From building new sets and delivering fresh grooves to players, to the first strikes on the range and in the short game area, witness the attention to detail that goes into making a Tour Launch a success.

Learn More About Vokey Design SM11 Wedges: titleist.com/vokey-design-wedges

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Titleist, Golf’s Symbol of Excellence, is the game's leading performance equipment brand, having earned the overwhelming trust of tour professionals, club professionals, competitive amateurs and dedicated golfers worldwide. The Titleist golf ball embodies superior performance, innovative design and technology, precision manufacturing and unmatched quality. It is the unequivocal #1 ball in golf, and has been for 78 years and still counting. Titleist also sets the standard for golf clubs through an unwavering commitment to performance, meticulous attention to detail, and as the game’s preeminent golf club fitter. Titleist golf gear, comprising golf bags, headwear, travel gear, accessories and golf gloves, also delivers the performance and quality excellence promised in every product that bears the Titleist Script.