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The Trail Running Shoe Sea of Sameness | Nike ACG, Nostalgia, and the Cost of Optimization
Spot Sports video
The Trail Running Sea of Sameness starts with a simple question: have trail shoes gotten better while somehow becoming more alike?
A Nike ACG LDV sends Josh and Inky Steve down a rabbit hole about nostalgia, distinctive design, and what happens when an entire industry optimizes toward similar answers.
From vintage Nike silhouettes to modern super shoes, they explore why some products stay with us long after better technology arrives, and whether trail running has lost a little of its willingness to be weird.
The idea of Sea of Sameness came from Marty at Global Sales Guys - globalsalesguys.com
Presented by Kiprun bit.ly/kiprun_yt
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Borderlands explores trail running through culture, media, and the forces shaping it.
If you’re new here, start here: borderlands.cc/start-here
Read on Substack (borderlandstrailrunning.substack.com)
Listen on any podcast platform (pod.link/1725734721)
More at borderlands.cc
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28 minutes.