Bret McCormick - Facilities/Fan Experience/Ticketing Beat Reporter at Sports Business Journal /Daily

How are real estate, technology, and global events reshaping soccer in the U.S.?

In this episode of The One Soccer Nation Podcast, host Kareem Rae sits down with Brett McCormick of Sports Business Journal to explore the evolving business of soccer. They discuss the rise of mixed-use developments around stadiums, the expected impact of the 2026 FIFA World Cup, and how venue utilization drives long-term value for clubs and communities.

The conversation also covers the future of promotion and relegation in U.S. soccer, the shifting schedules of MLS and USL, and how youth engagement, sustainability, and technology are redefining fandom.

Whether you’re an investor, club operator, or passionate fan, this episode delivers insider insights into where the game is headed.

Key Takeaways:

- Brett McCormick has worked at Sports Business Journal for six years.

- Mixed-use developments are fuelling soccer growth in the U.S.

- The 2026 FIFA World Cup will accelerate soccer’s rise nationwide.

- Real estate and venue strategy are crucial for long-term club success.

- Promotion and relegation could reshape the soccer pyramid.

- Youth engagement is key to sustaining future fandom.

- Technology is transforming how fans consume the sport.

- Sustainability is becoming essential for sports venues.

- Soccer’s accessibility makes it family-friendly entertainment.

- Goals remain one of the sport’s greatest emotional draws.

#SportsBusiness #Soccer #USSoccer #USL #MLS #FIFAWorldCup #SportsTech #SportsMedia #MixedUseDevelopment #PromotionAndRelegation #SustainabilityInSports #youthengagement

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